Privacy Policy

***Please read all of this Privacy Policy as well as the Terms and Conditions very carefully prior to commencing use of this web site and on each and every occasion that you use this web site in the future to check for updates.

This site is owned and operated by Language Learning Tools.

Our Data Promise to you
Who does this privacy notice apply to?
What data do we collect?
How do we keep it secure?
How do we collect Personal Data?
How do we use your Personal Data?
Who we share your data with
How long is your information kept?
Cookies and how we use them
Our Audio, podcasts and Apps
Online Behavioural Advertising
Logging in using social networking
Opting out on Receipt of Marketing Communications and campaigns
Your customer rights in the UK

1. Our Data Promise to you

Language Learning Tools WILL process personal information only in strict compliance with the Data Protection Act 2018 (as amended), the Privacy and Electronic Communications (EC Directive) Regulations 2003 and other associated data protection legislation. Your visiting this web site constitutes acceptance of and consent to the practices set out in this Privacy Policy. If you do not agree with any of the terms as set out in this Privacy Policy then you should cease using this web site immediately.

Language Learning Tools reserves the rights to change this Privacy Policy at any time by posting an updated version on the web site. The date that the web site was last updated is shown at the bottom of this web page. Your continued use of this site after an updated version is posted constitutes your acceptance of and consent to the practices set out in this Privacy Policy as modified.

2. Who does this privacy notice apply to?

This notice applies to:

our service users who access our services such as our website or content anywhere on the web, such as, users who watch our content, submit content to us, participate in our surveys and focus group and other users;
our clients, suppliers and business partners; and
other persons who interact with us, when you call us or email us. However, job applicants should read our recruitment privacy notice.

This notice applies to you whether you act in your personal capacity or as an employee or agent of an organisation.

3. What data do we collect?

We collect both non-personal and personal data on an ongoing basis. Personal:

IP address
Email address
Telephone number
Address
Demographic details
Behavioural data (what you are interacting with on our site)
Device data (e.g. Phone, desktop, tablet)

Non-personal:

Web browser details, operating system data, date and time stamps, clothing & accessory size information

4. How do we keep it secure?

We maintain appropriate organisational and technological safeguards to help protect against unauthorised use, access to or accidental loss, alteration or destruction of the personal data we hold. We also seek to ensure our third-party service providers do the same. However, the transmission of data over the Internet cannot be guaranteed to be completely secure and failsafe. As such, Language Learning Tools is not able to warrant or guarantee the complete security of any personal information that you provide and it is important that you are aware that providing any such information is done so
entirely at your own risk

5. How do we collect Personal Data?

Directly from you, when you sign up for our services and when you browse one of our sites
Personal data we generate about you, e.g. personal data we use to authenticate you, or personal data in the form of your IP address or your preferences
Personal data we collect from third parties, e.g. personal data that helps us to combat fraud or which we collect, with your permission, when you interact with your social media accounts
Personal data that we hold on your to perform our duties as a processor like hosting of websites and our services.

Your personal information is not collected from you automatically, simply as a result of your accessing this web site other than some information about your device or IP for identification to ensure correct tracking and analysis and to combat fraudulent activity.

If you choose to register, Language Learning Tools will request information such as your name, email address, address, telephone number or other contact details as required. This information will then be held by us as it is necessary for us to carry out the services for which you registered. We also use this information to improve the
function of the web site and to prevent any abuse to the web site.

In connection with some elements of the services, we also receive additional personal data about you from other organisations who have collected personal data from you, such as our commercial partners (like SportInsightsMedia Ltd).

6. How do we use your Personal Data?

We use personal data collected through our sites and apps only when we have a valid reason and the legal grounds to do so. We determine the legal grounds based on the purposes for which we have collected your personal data. The legal ground may be one of the following:

Consent: For example, where you have provided your consent to receive marketing emails from us. You can withdraw your consent at any time. In the case of marketing emails you can withdraw your consent by clicking on the “unsubscribe” link at the bottom of the email or by emailing info@language-learning-tools.com
Performance of a contract with you (or in order to take steps prior to entering into a contract with you): For example, where you have purchased a product from us and we need to use your contact details and payment data in order to process your order and deliver your product.
Compliance with law: In some cases, we may have a legal obligation to use or keep your personal data.
Our legitimate interests: Where it is necessary for us to understand our readers, promote our services and operate our sites and apps efficiently for the creation, publication and distribution of content online. Examples of when we rely on our legitimate interests to use your personal data include:

When we analyse what content has been viewed on our sites, so that we can understand how they are used and improve our content
To carry out marketing analyses to better understand your interests and preferences so that we can make our marketing more relevant to your interests and preferences. This includes when we promote our own products and services. For example, we look at what you have viewed on our sites or what products have bought. You can opt out from having your personal data used for marketing analyses by emailing info@language-learning-tools.com
To show you personalised advertising by identifying your interests and to create “segments” of particular types of audiences so that we may show you advertisements that may be more relevant to your interests and the ‘’segments’’ you may be in. These ‘’segments’’ are also used to inform the building of custom audiences so that we can identify our audience across third party websites, such as social media platforms like Facebook.
To collect and log IP addresses to improve the website and monitor website usage
To personalise our services (for example, so you can sign in) by remembering your settings, and recognising you when you sign in on different devices
Enabling you to share our content with others using social media or email
When responding to your queries and to resolve complaints
For security and fraud prevention, and to ensure that our sites and apps are safe and secure and used in line with our terms of use

7. Who we share your data with

We use third-party advertising companies to serve ads when you visit our Web site. These companies may use aggregated information (not including your name, address, email address or telephone number) about your visits to this and other Web sites in order to provide advertisements about goods and services of interest to you. If you would like more information about this practice and to know your choices about not having this information used by these companies, please see: http://www.networkadvertising.org/managing/opt_out.asp

All the information that Language Learning Tools sites collect via the web site or correspondence is used to help Language Learning Tools understand more about who uses the web site and to help improve the web site and the services that it offers. It will also help Language Learning Tools to send communications to you that may be of interest.

We do share information about users with third parties order to promote, sell or enhance the products and services we provide but we only disclose such information in an aggregated or anonymised form so that the information is incapable of identifying you as an individual,
unless you have given us prior consent to do so. We take the privacy of our users very seriously, we do not rent, sell or share your personal data with other people without gaining your consent to do so. However, in limited circumstances, your personal data may be passed to a third party in any one of these circumstances without explicit consent:-

If Language Learning Tools have a duty to do so or if the law allows or requires Language Learning Tools to do so;
If Language Learning Tools or its assets are sold to or purchased by another company or person;
To affiliated businesses or subsidiary or parent companies of Language Learning Tools.
If Language Learning Tools wishes to or is required to pass on your information to a third party in these limited circumstances, it will send an email notice and give you the opportunity to opt-out.

Language Learning Tools may use the personal information that you have provided to contact you by any of the methods which you input. If you have provided us with your email, you will be added to Language Learning Tools newsletter database and you will receive content, news and additional information about new services, features or products from the site your signed up via in the Language Learning Tools group and other sites within Language Learning Tools group. If you do not want to be contacted in this way then please click where indicated when you are completing any of the online forms where you initially input
your personal details, by changing your personal details on the [“personal details”] page when you are logged on to the web site, or by contacting Language Learning Tools via the contact page at any time after submitting your personal details.

As the Internet is a global network, there may be instances when your personal data travels across international borders. This may include transfers outside the EU and the EEA. If you do voluntarily input any personal information via this web site or send correspondence, then in doing so you are authorising Language Learning Tools to transfer your
personal data in this way.

8. How long is your information kept?

We will keep your personal information for as long as is necessary for the purposes listed above (section 6.) or longer, as may be required by law. Generally, we will keep your personal information for 6 years from collection. However, in practice the retention period will likely be shorter if the information is no longer needed or longer if required for lawful purposes.

After the retention period, your personal data will either be securely deleted or anonymised and it may be used for analytical purposes. You must back up your data if you wish to keep it for longer.

9. Cookies and how we use them

Cookies” are small pieces of information that a website sends to your computer’s hard drive while you are viewing a website. We uses cookies for a number of reasons:

To provide you with a more personal and interactive experience on our sites.
For statistical purposes to track how many users we have and how often they visit our websites.
We use organisation to collect anonymous user information so they can analyse how the website is being used and the number of visitors.
We and our advertisers may use statistical cookies to track who has seen an advert and clicked on it.
To show you adverts that you may be interested in and to control the number of time you see them and measures the effectiveness of the ad campaign.
We may use ‘Flash’ cookies to store your preference for your media player. If we do not use them, it may not be possible for you to watch some video content.
You have the ability to accept or decline cookies, when you use the website for the first time via “see all options” link on the “pop up” banner, but please be aware that for some parts of our sites to work, you will need to accept cookies.
For more information about third party cookies generated by advertisers, please visit www.allaboutcookies.org and/or youronlinechoices.com

Types of Cookies

FUNCTIONALITY COOKIES

These are essential to the running of a Language Learning Tools owned website. They include Session cookies, which enable you to carry out essential functions on Language Learning Tools owned websites like maintaining login details for the session or a transaction. Session cookies are not stored on your computer and the information these cookies collect is anonymised and they cannot track your browsing activity on other website. These cookies will expire when you close your web browser session.

Cookies defined, as ‘Functionality’ will not be used to target you with adverts on other websites.

STRICTLY NECESSARY COOKIES

These cookies allow you to move around our websites and use essential features like secure areas and shopping baskets. These cookies do not gather any information about you that could be used for marketing or remembering where you have been on the internet.

Cookies defined, as ‘Strictly Necessary’ will not be used to target you with adverts or remember your preference or username beyond your current visit.

PERFORMANCE COOKIES

These cookies collect information about how you use our website, such as which pages you visit. These cookies do not collect any information that could identify you, as all the information collected is anonymous and is only used to help us improve our websites, understand what interests you and measures how effective our advertising is.

Cookies defined, as ‘Performance’ will not be used to target you with adverts or target adverts to you on other websites, or remember your preference or username beyond your current visit. We use these cookies to understand how our website is performing to enable us to make improvements to enhance your browsing experience.

TARGETING COOKIES

These cookies are linked to services provided by third parties. We use these cookies for social media sharing; providing advertising agencies with information on your visit so that they can show you adverts that you may be interested in when you return to the website or visit other third party websites and deliver content and marketing communication which are tailored to your interests based on you your visit. We also enable some advertising partners to set cookies specifically to enable them to analyse advertising campaign performance.

We may also use cookies and similar technologies to provide you with adverts based on your location, offers you click on, and other similar interactions with our websites and apps.

THIRD PARTY COOKIES

Some third party sites may drop cookies on your device with consent or with legitimate interest

Cookies set by Language Learning Tools and its partners

Cookie Group	Cookie Type(s)	Purposes	Cookie Info
Google Analytics	Performance, Analytics	Tracking impressions and user behaviour	https://developers.google.com/analytics/devguides/collection/gtagjs/cookie-usage
Google Ads	Advertistings, Analytics, Targeting	Ad targeting, personalisation, tracking and analytics	https://business.safety.google/adscookies/

10. Our Audio, podcasts and Apps

If you use any of our apps on your mobile device, we will process the following information:

Your location, you may decline this request, but this may mean that we cannot offer relevant services and information that are relevant to your area.
Your device ID, this will be processed automatically.
Your email address, if you create an account used to contact you and to recognise you when you contact us.
Your age and gender, if you provide it.
You may edit your details, opt-out of advertising profiling or de-activate your account at any time by selecting ‘Account Preferences’ from the ‘More’ menu on your app.

11. Online Behavioural Advertising

We use an advertising service called online behavioural advertising (OBA). This allows us to deliver targeted advertising to the visitors of our websites. It works by showing you adverts that are based on your browsing patterns and the way you have interacted with the website. For example, if you have been reading a lot of car articles, you may be shown more adverts for cars.

With consent, we use data to:

– analyse user cohorts and behaviours across our website; we build aggregated audiences around key attributes and behaviours.

– facilitate targeted advertising on sites owned by Language Learning Tools to provide relevant advertisements to you and to make effective use of advertising inventory.

We facilitate the above functions by using advertising technology providers:

12. Logging in using social networking and Streaming services

If you login to our sites using a Facebook login or a Google login, you are granting permission to Facebook and/or Google to share your user details with us. This will include your name, email address, date of birth and location which will then be used for identification. This will also allow us and Facebook and/or Google to share your networks, user ID and any other information you choose to share according to your Facebook and/or Google account settings. If you remove the any of our facebook apps from your Facebook and/or Google settings, we will no longer have access to this information.

Video Streaming Service

For certain video streaming technologies we use 3rd Party APs like Youtube, its API and Google. Please refer to the Youtube Terms of service here https://www.youtube.com/static?gl=GB&template=terms for usage of Youtube on our pages with youtube embeds. Personal information may be shared on with this providers where consented to. For more information on Google’s privacy policy and information on how it uses personal data please visit https://policies.google.com/privacy.

13. Opting out on Receipt of Marketing Communications and campaigns

If you receive a marketing email from us, you will have the option to “opt-out” by clicking on the unsubscribe link provided at the bottom of each Language Learning Tools message we send you.

If you wish to stop all marketing communications from Language Learning Tools, please email info@language-learning-tools.com

Push Notifications

We work with a number of Push Notifications services to send you via your internet browser if you select the option to “Subscribe” via the pop up message that appears when you visit the site.

We will only send you messages about relevant content, products and services available from the site. Please follow your browser’s guidance on how to stop push notifications for the site in question.

Links on Chrome

https://support.google.com/chrome/answer/3220216?hl=en-GB&co=GENIE.Platform%3DDesktop

Link for Safari

https://support.apple.com/en-gb/guide/safari/sfri40734/mac

Promotions, Competitions and Events

If you choose to enter a competition and promotion on a website owned and operated by Language Learning Tools which co-branded with another brand/partner, we will also provide the data to that brand/partner. In this case we make it known to you at the point you submit your personal data and you withdraw your consent at any point after.

From time to time, our marketing communications may feature content from third party brands. We will not share personal data with these brands, without your explicit consent.

If you require any information about your rights or need to opt out of any services email info@language-learning-tools.com if any issues with completing one of the actions above.

14. Your customer rights in the UK

As prescribed within data protection regulations, you have specific rights connected to the provision of your personal data to Language Learning Tools using this website. These include your rights to request we:

confirm to you what personal data we may hold about you, if any, and for what purposes
change the consent which you have provided to us in relation to your personal data
correct any inaccurate or incomplete personal data which we may hold about you
provide you with a complete copy of your personal data for you to move elsewhere
stop the processing of your personal data, whilst an objection from you is being resolved
permanently erase all your personal data promptly, and confirm to you that this has been done (there may be reasons why we may be unable to do this). Please note that the right to erasure is not an absolute right and should you wish to be removed from marketing lists, your email/telephone/address will be held on file as suppression to ensure we honour your unsubscribe request.

All requests will be processed in a timely manner, generally within one month. If we cannot process your request within this period we may request for more information and process it as soon as possible thereafter.

If Language Learning Tools does not address your request, or fails to provide you with a valid reason why we have been unable to do so, you have the right to contact the Information Commissioner’s Office to make a compliant. They can be contacted via their website (www.ico.org.uk) or by telephone 0303 123 1113.

Further Information
If you would like to update your personal information held by Language Learning Tools or you have any dispute regarding the use and storage of your personal information by Language Learning Tools or you have any comments or questions on this Privacy Policy please contact Language Learning Tools via the contact page.